Bates: In tough times, creative businesses stand out
Published: Tuesday, Jan. 14, 2014 5:30 a.m. CDT
I really enjoy sharing about the creativity of chamber members. Creativity that takes advantage of opportunities can be the difference between success and failure.
One such innovative entrepreneur is Glen Gilmer, owner of True Blue Coupons and Glen’s Lawn Service. Gilmer established Glen’s Lawn Service as a successful lawn care company during the 1990s. Diligent and reasonably priced with references to boot, Gilmer was and is well thought of by those who use him. Yet when 2008 hit, Gilmer found his business, Glen’s Lawn Service, needed new customers to replenish some lost through the recession. That was when Gilmer followed the old adage “adversity is beset with opportunities” and True Blue Coupons was born.
Gilmer creatively spearheaded True Blue Coupons, an affordable coupon flyer, as a way to advertise Glen’s Lawn Service to the community with other organizations sharing the cost. He distinguished his flyer by its unusual blue color and 11-inch by 15-inch size that cradles all other mailers. Kudos to Gilmer for developing a cost-effective way to get the good news to the community about Glen’s Lawn Service and other companies using True Blue Coupons.
Coupons Are a Winner
For those who like to shop but have a small budget, coupons can help you afford the items you want. Clothing, shoes and purses go on sale often. Combine these sales with coupons, and you can afford to buy the shoes or purse you’ve had your eye on.
Coupons help you gain new experiences in life. You may find great coupons here at True Blue Coupons for a local attraction that you may not have known about without the coupon. Coupons may also help you afford to take a specialized class, such as cooking or art that you wouldn’t otherwise be able to take.
You may find a great new food product because you found a coupon here at True Blue Coupons for it. Without a coupon, you may be hesitant to buy a product you aren’t sure you will like. Since a coupon made it more affordable, you won’t mind trying it, and it could become one of your favorite foods, and you are saving money buying an essential item like food.
Couponing is Great
With the current financial climate, saving money is higher on all our minds and has become an absolute necessity for some people. When people think of money saving, they think of cutting back or reusing your gone off bananas for a banana cake, saving a few pennies. Our way of saving, here at True Blue Coupons, is more rewarding and you can actually see the results in your bank account in no time at all!.
If you are reading this, you are probably hoping to save some money. The good news is that you will save money, here at True Blue Coupons. Couponing doesn’t have to be all or nothing. Any savings are better than none, so even if you only use some of the coupons on this site, you will still be saving your family money each week.
To save, really save, with coupons, you have to change your thinking. That’s our initial advice. Couponing is a cumulative process, not an instant magic formula. You have to commit and you have to have a little patience. To save money with coupons, you have to have….coupons, which is why you are here.